23-24: Tide - Cold Therapy 

As Tide’s trusted agency, we’re embarking on
a journey to drive innovation and sustainability forward. By 2030, Agency 340 aims to convert 75% of laundry loads to cold water washing and reduce our environmental impact while maintaining Tide’s position as the #1 trusted detergent brand. A multi-touchpoint campaign was crafted to focus on inspiring younger generations to embrace and ultimately switch to cold water washing.

20-21: Tinder - Follow Your Flame

Embracing opportunity looks different for everyone. Tinder pushes you to step out of your comfort zone. For some that may look like complimenting a stranger and for others it may be skydiving or swimming with sharks. Either way, people become the best version of themselves by getting out there and embracing these moments. Tinder admires that about its users, and we celebrate every opportunity they take to aid in self-discovery and exploration. Our campaign encourages the opportunities and the risks our users take, both on and off our platform, because it’s more than an app, it’s a lifestyle.

22-23: Indeed - It's As Easy As...

In today’s society, Gen Z is rapidly entering the workforce, and Indeed strives to be at the forefront of providing them with the
platform and tools they can use to find their next job. In order to appeal to the young adult job seekers, our campaign will provide relatable and relevant content that stands out to them.
 

Our goal would make the audience feel seen through our work and encourage them to think of Indeed when seeking new job
opportunities.